Money Advice Service changes growth targets

Aaron Strutt Image
The Money Advice Service (MAS) has significantly amended its original target to help over 11 million people by 2016/2017 in a bid to change consumers' financial behaviour. In an interview with Money Marketing magazine MAS chief executive Caroline Rookes, says: “We have changed our approach in the business plan away from just setting a numerical target. It is important we achieve behavioural shifts - it is not just about being able to count up the number of people that have used the service.” Money Advice Service has a budget of £78.3m for 2013/14, with £43.8m for money advice and £34.5m for debt advice. May 10, 2013
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